Developing Your “Brand You” Digital Identity
In this economic climate, many corporations prefer hiring outside consultants, rather than committing to salaried employees. So, how ready are we to rise up and be found?
Yet, times also appear ripe for the creation of a tsunami of new consultants and solopreneurs, all competing for lucrative client contracts. In a sea awash with apparent sameness, how will we – as established consultants – standout?
Creating demand for our services is our job as consultants. So, how prepared are we to leverage the Internet as a key marketing channel to establish our credibility and preeminence?
About Charles “Charley” Timmins
Charley assists consultants, professionals and executives to Find Great Work …assignments that are the “right fit” with the “right clientele”.
He understands the challenges of selling consulting services in today’s market and how traditional marketing techniques can fall short. He’s studied the personal marketing habits of successful consultants. He complements their conventional wisdom of the business development process with proven “out-of-the-box techniques” to realize more-effective outcomes. Charley’s “personal branding” methodology improves the ROI of “marketing in the now”.
An experienced coach and consultant with 35 years experience in a cross-section of businesses, his clients and business colleagues alike refer to Charley as the “go-to-guy” that “boomer consultants” seek out when their “Plan A” isn’t working.
